In the last few years, many companies have launched smaller cameras with giant zoom lenses. But most of them failed to impress with their resulting images. To get a good quality photo while you zoom, you were required to have a DSLR with a bulky, expensive telephoto lens.

But the latest Sony Cybershot RX10 III is the perfect portable alternative to a DSLR, according to me. The company said that the new superzoom camera offers 3X zoom than its predecessor. The RX10 III features a 25x super-telephoto zoom lens with an extensive focal range of 24-600mm.

The lens of the new camera has a maximum aperture of f/2.4 at the wide-angle end and f/4.0 at full telephoto. Sony RX10 III is equipped with a 20.1-megapixel Exmor R CMOS 1.0-type stacked sensor together with DRAM chip and advanced signal processing. Under the hood lies a BIONZ X image processor that is capable of recording 960fps slow-motion videos at 40x.

Neal Manowitz, Vice President of Digital Imaging at Sony Electronics said:

“By pairing the convenience of an ultra-telephoto lens with our innovative stacked CMOS image sensor design, we’ve created a whole new image experience unlike anything else in market today. The new RX10 III offers a true ‘all in one’ package that will appeal to a wide range of amateur, hobbyist and professional photographers and videographers.”

The RX10 III comes with an Anti-Distortion Shutter that can take shots at a maximum speed of 1/32000 second. The new superzoom camera has a ZEISS T Coating that helps to keep flare and ghosting to a minimum and delivers high-contrast, ultra-sharp image quality.

The zoom lens of Sony Cybershot RX10 II has 8-ED glass elements. It’s composed of five ED glass elements, a pair of ED aspherical lenses and a single super ED glass element. The lens provides Optical SteadyShot for stabilizing images, which is a necessity when looking out for super-zoom cameras.

4k video mode

The new RX10 III camera offers the advantages of 4K video recording thanks to its far-reaching 24-600mm lens. It’ll give videographers the luxury to shoot high quality 4K videos from extreme distances.

While recording 4K videos, the new super-zoom camera by Sony utilizes full pixel readout without pixel binning, capturing nearly 1.7 times more information than required for 4K movie output. The RX10 III achieves this by using the XAVC S codec, which records video at a data rate of up to 100 Mbps during 4K recording.

Price & availability of Sony Cybershot RX10 III

The new super-zoom camera will be launched in May. The price of Sony Cybershot RX10 III will be around $1,500 USD in the United States. To know more about the camera, you can visit Sony’s website.