Below is a list I’ve compiled of the top free social media tools available.

Keep in mind that some a lot of these have paid options as well as free, so don’t think that all of these social media tools are completely free. I’m sure there are plenty more that I’ve missed, so feel free to comment below and I will be happy to add any tools I’ve missed.

  1. Hootsuite Free for three channels but if you want more, you will need to pay for Hootsuite Pro
  2. Buffer Allows posting multiple channels and seeing top tweet or post
  3. Google Analytics Allows tracking how many clicks your website gets from your social media posts
  4. ViralWoot Tool to promote pins, gain new followers
  5. SocialBro Helps to know when is the best time to post to your Twitter account
  6. Social Mention Similar to Google Alerts allows to monitor discussions around your website
  7. Addictomatic Tool to look into your brand’s reputation
  8. Facebook Insights To see reach, influence, and engagement
  9. Tweetdeck Allows to schedule out tweets, customize alerts and searches
  10. Easel.ly To create infographics
  11. CheckUsernames To make sure username in mind is free across all channels
  12. Bitly To track the analytics of a link
  13. IFTTT Allows to make “recipes” of various social media strategies
  14. TweetReach To track tweets and see an overall analytics report of how far tweets are reaching
  15. Conversation Score To check Facebook pages and get create analytics overviews
  16. Klout To see what your audience is interested in
  17. HowSociable To see which social sites give the most interaction
  18. IceRocket To monitor blogs in over 20 different languages
  19. Twazzup To track various keywords, showing the top tweets, which tweets are re-tweeted more
  20. Reachli To monitor Pinterest activity and engagement
  21. SumAll To measure and monitor social media accounts like Facebook, Twitter, and Instagram, it also connects to other services like Google Analytics and PayPal
  22. Rapportive To view social profiles in Gmail inbox
  23. Swayy Suggests content, whether it’s a video, article, or infographic, that you should share with your audience
  24. Qzzr To create various quizzes for your social media platforms
  25. Followerwonk Shows detailed breakdowns of your followers and activity
  26. Iconosquare Instagram management tool
  27. Collecto Another spot for Instagram stats
  28. Quintly To access analytics for up to three Facebook pages
  29. Cyfe To create a custom dashboard filled with stats from dozens of marketing tools
  30. Tailwind For optimization and scheduling of pins,
  31. Beevolve To create and send social media messages with direct tracking on the dollars-and-cents ROI.
  32. Keyhole For hashtag campaign tracking, offers a wealth of statistics that can help you sort the popularity and success of a branded hashtag
  33. Riffle Browser extension adds an overlay to the Twitter profiles you visit, showing stats like retweets per tweet and favorites per tweet
  34. MyTopTweet Shows you the top 10 tweets for any Twitter user you wish.
  35. Twitter analytics Provides a 28-day overview of how your tweets have performed in all the major engagement areas—retweets, mentions, favorites, and clicks.
  36. Latergram It allows you to schedule tweets then sends you a push notification on your phone at the scheduled time to let you know to post it (instagram doesn’t allow automated posting).
  37. DrumUp.io (web app) and DrumUp Android app would make for a good addition to list. It auto-discovers relevant and popular content, and queues them up for sharing through Twitter and Facebook pages.
  38. HuddledApp allows collaborators (aimed at businesses/bloggers) post to one another’s Twitter and Facebook timelines at an agreed rate (e.g. 2 per week) .
  39. Precisely.me is an Instagram management/stats tool but is more geared around discovery of other accounts. Releasing new features all the time and would love input/suggestions.
  40. OctopuSocial it’s free and offer management for Instagram accounts
  41. Social-Express offers free beautiful social media reports (infographic style) that you can customize, annotate and brand.
  42. Reachpod.com offers 3 accounts for free, then you may Purchase the Pro to get your teams, and to add more accounts.
  43. GetSocial.io. GetSocial is an app store for all your social media needs that helps marketers and website owners to increase their traffic, conversions and understanding on how social media drives their businesses.
  44. QuickSprout – Free analytics to get great graphics of your FB Page
  45. AgoraPlus – Offers free Facebook Barometer
  46. LikeAlyzer is a free tool which scores your Facebook fan page and gives you recommendations about how you can improve.
  47. SimplyMeasured – Free reports on Engagement of Facebook pages
  48. Syndr Autopost to 50+ social networks and allow your content to be syndicated to 1000s of other peoples social media profiles.
  49. Onlywire Automate posting to 50+ social networks.
  50. Sendible Automate posting to 30+ social networks, auto-twitter follow, auto-tweet when someone mentions a keyword, auto-post to Facebook groups and more. Monitor Your social media activity and more.
  51. Mondovo – social competition tool. Can compare the social activity up to 5 profiles / pages.
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4 Comments

  1. July 3, 2015 at 11:42 PM — Reply

    Hi Keith Hearn,
    Definitely these Social media tools are very important for every marketers and bloggers. In this list some tools are paid and some are free. But it is worth to use these awesome tools for fulfilling our needs.
    However, i am not so well known about some of these tools.
    This post make easy to get all important tools in one place.
    Thanks for sharing these Great list with us. Keep it up.

    Have a nice day.

  2. July 6, 2015 at 8:15 AM — Reply

    Nice post Keith! I never heard of most of these tools.

    I have created two lists, which contain must-have social media and content marketing tools. You can find the list here:
    https://brandvee.com/blog/50-must-have-social-media-and-content-marketing-tools/

    And here is the orher one with productivity tools:
    https://brandvee.com/blog/50-productivity-tools-for-social-media-and-content-marketing-2/

    I think you can find a few gems here:)

    Cheers,
    Tamas

    • July 6, 2015 at 8:19 AM — Reply

      Thanks for sharing Tamas. These are both great lists!

  3. John S
    July 7, 2015 at 10:58 AM — Reply

    The key to knowing whether you’re gaining traffic with your social media efforts is to track metrics such as Followers, Clicks, Shares and the most important to monitor is the Conversion. By seeing the data and metrics you can determine which part of your social media marketing plan are working for your business and what aspects needs improvement. It is important which tool you will get that will work for your Social Media Marketing strategy.
    Great Job!

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